Learning paths

Structured routes from beginner to job-ready

Each path strings assignments together in the order a real SEO VA would learn them. Complete a path to earn a verifiable certificate.

Difficulty: Beginner

SEO VA Foundations

The five client jobs every new SEO VA should master first: fundamentals, keyword research, search intent, competitor research, and on-page SEO.

5 assignments Estimated time: 4 hr 30 min Mentor-approved certificate
Difficulty: Intermediate

Keyword Research Specialist

Go deep on keyword work: intent, local keyword lists, competitor gaps, and turning research into content briefs.

4 assignments Estimated time: 6 hr Certificate
Difficulty: Intermediate

Content SEO VA

Optimize pages and plan content that ranks: heading structure, snippets, content briefs, and clear client communication.

3 assignments Estimated time: 2 hr 10 min Certificate
Difficulty: Beginner

Local SEO VA

Help local businesses show up on the map: local keywords, business profiles, citations, and client updates.

4 assignments Estimated time: 2 hr 30 min Mentor-approved certificate
Difficulty: Intermediate

Technical SEO Foundations

Find and explain technical problems: structure, crawl errors, traffic drops, and reports clients understand.

4 assignments Estimated time: 3 hr 30 min Certificate