Learning path

Keyword Research Specialist

Go deep on keyword work: intent, local keyword lists, competitor gaps, and turning research into content briefs.

Difficulty: IntermediateEstimated duration: 6 hr4 required assignmentsCertificate on completion

Assignments in this path

  1. 1. Map search intent for a fitness studio (Locked)

    Beginner 30 min

    Create a free account and complete the earlier assignments to unlock this one. Complete “Keyword research for a neighborhood bakery” first.

  2. 2. Keyword research for a neighborhood bakery (Up next)

    Beginner 45 min

  3. 3. Competitor gap analysis for an online furniture store (Locked)

    Advanced 2 hr 30 min

    Create a free account and complete the earlier assignments to unlock this one. Complete “Map search intent for a fitness studio” first.

  4. 4. Build a content brief for a pet supply blog (Available)

    Intermediate 1 hr

  5. 5. Find link-building prospects for a travel blog (Available)

    Optional Intermediate 1 hr 15 min